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The Future of Digital Advertising with Mikael Cho & Luke Chesser, Co-Founders of Unsplash (NFX Podcast)

James Currier · @jamescurrier · Nov 2020

Future of Digital Advertising

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“What’s happening in general on the internet is an evolution to visual storytelling. The image is more powerful than ever, but it’s also much harder to be seen than ever due to saturation. What’s happening is the exchange is in social capital – the exchange is in being seen.”

NFX partner James Currier sits down with the minds behind Unsplash – Mikael Cho (CEO & Co-founder) and Luke Chesser (Head of Product & Co-founder) share their Founder journey, how they solved the marketplace chicken and egg problem, the psychology of their users, and what the future of digital advertising looks like to them and their company.


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